Rebellion CEO Credits Scope Control for Avoiding Layoffs
In a recent interview with PC Gamer, Rebellion CEO Jason Kingsley opened up about the studio’s success in navigating the challenges of the gaming industry, particularly during the tumultuous times brought on by the Covid-19 pandemic. The conversation centered around the studio’s latest project, the survival FPS Atomfall, drawing comparisons to popular titles like Fallout and Stalker. Kingsley shed light on how Rebellion managed to steer clear of the widespread layoffs plaguing other companies in the industry.
“It would be incredibly egotistical to just say it was entirely due to our incredible skill at running a company,” Kingsley humbly remarked. “I think there’s always a little bit of luck involved. I think we control our budgets quite carefully. We have substantial budgets, in terms of millions and millions of pounds, but we don’t have hundreds of millions of pounds. We try to make it that we can make a really good game, and it has a very decent chance of making a profit. And that’s really what it comes down to.”
Rebellion’s strategic approach to game development has seen success in recent years with titles like Sniper Elite 5, Sniper Elite Resistance, Evil Genius 2: World Domination, and Zombie Army 4: Dead War. Rather than opting for massive open-world projects, Kingsley emphasized that the studio’s preference for smaller, focused games is a deliberate choice that extends beyond budget considerations.
“I prefer a small, really good game than a really big kind of game that isn’t focused down on what’s important for the player,” Kingsley explained. “We’re just very professional with controlling scope and costs. Sometimes we say, guys, this game’s too big.”
Maintaining a balance between established franchises and experimental projects is a key factor in Rebellion’s development strategy. Kingsley highlighted the studio’s commitment to keeping a significant portion of their games within familiar properties while leaving room for innovation.
“The aim is for Rebellion’s games to be roughly two-thirds sequels and brands, and roughly one-third slightly more experimental,” Kingsley shared. “We’ve got to keep a balance because we’ve got a responsibility to team members and staff. We don’t want to hire and fire people all the time.”
Despite the industry’s volatile landscape, Rebellion has managed to navigate these challenges without resorting to drastic measures like layoffs. Kingsley’s approach to game development reflects a blend of calculated risk-taking and a genuine concern for the well-being of the studio’s employees.
As the gaming industry continues to evolve, studios like Rebellion serve as a testament to the importance of adaptability and foresight in a rapidly changing environment. By prioritizing quality, financial stability, and a supportive work culture, Rebellion sets a positive example for aspiring developers and industry veterans alike.
Expert Insights and Industry Trends
Challenges and Opportunities in Game Development
Navigating the complexities of game development in today’s market requires a delicate balance of creativity, financial acumen, and strategic planning. Rebellion’s success story sheds light on the importance of scope control, budget management, and maintaining a diverse portfolio of projects. As the industry grapples with shifting trends and economic uncertainties, studios must remain agile and forward-thinking to thrive in a competitive landscape.
The Human Element: Fostering a Positive Work Environment
Behind every successful game studio lies a dedicated team of developers, artists, and professionals who bring creative visions to life. Rebellion’s commitment to its employees and the broader gaming community underscores the human side of game development. By prioritizing job security, work-life balance, and opportunities for growth, studios can cultivate a culture of innovation and collaboration that fuels long-term success.
In conclusion, Rebellion’s journey serves as a testament to the power of resilience, adaptability, and a clear vision in the face of industry challenges. By staying true to their values, embracing new opportunities, and fostering a supportive work environment, studios can weather the storms of change and emerge stronger than ever before.
