Limited Edition Dying Light Bundle Fails to Sell – Why?
Collector’s editions of games often come with a hefty price tag, appealing to die-hard fans and collectors looking for unique memorabilia. From ultimate editions of popular titles like Stalker 2 to collector’s editions of Baldur’s Gate 3, these special editions can fetch prices exceeding hundreds of dollars. However, none have quite reached the extravagant heights of the ‘My Apocalypse Edition’ of Dying Light from 2015. Priced at a staggering £250,000 or $386,000, this limited edition bundle promised an array of exclusive items and experiences for the ultimate fan.
The My Apocalypse Edition of Dying Light was a spectacle in itself, boasting an impressive lineup of goodies that included four signed steelbook copies of the game, Razer Tiamat headphones, night vision goggles, a life-sized figure of a ‘Volatile’ enemy, zombie survival parkour lessons, a personalized character photo, a trip to party with the game’s zombie consultant, a custom-built zombie shelter, and even adult diapers for an immersive gameplay experience. While some of these items raised eyebrows, such as the diapers and zombie survival shelter, the edition garnered attention for its over-the-top offerings.
Despite the buzz surrounding the My Apocalypse Edition, one burning question remained unanswered: Did anyone actually purchase this extravagant bundle? Recently, Techland’s PR manager, Paulina Dziedziak, shed light on the fate of the My Apocalypse Edition. In response to an inquiry from Insider Gaming, Dziedziak revealed that the edition was a PR stunt designed to generate media buzz for the game. She confirmed that, fortunately, no one had taken the plunge to buy the exorbitant bundle.
Analyzing the contents of the My Apocalypse Edition, it becomes evident that the price tag far exceeded the actual value of the items included. A rough estimate of the cost of the exclusive items, such as the night vision goggles, steelbook copies, headphones, zombie statue, personalization services, trip expenses, parkour lessons, and custom shelter, totaled a mere fraction of the asking price. With the total cost amounting to £42,030 or $53,280, it’s clear that the My Apocalypse Edition was priced well above its actual value.
While the My Apocalypse Edition may not have found a buyer, the success of Dying Light as a game franchise cannot be understated. With over 30 million copies sold between the original title and its sequel, the series has garnered a dedicated fan base and continues to thrive. Techland’s ongoing work on Dying Light: The Beast and continued DLC releases for the original game highlight the enduring appeal and success of the zombie survival franchise.
Survival Crafting: A Growing Trend in Gaming
Survival crafting games have become a popular genre in the gaming industry, offering players a unique blend of survival, exploration, and creativity. Titles like Dying Light, Minecraft, The Forest, and Rust have captured the interest of gamers worldwide with their immersive gameplay mechanics and open-world environments. The appeal of survival crafting games lies in their ability to challenge players to survive in harsh environments, gather resources, build shelters, and craft tools to overcome obstacles.
The success of games like Dying Light highlights the growing trend of survival crafting in the gaming industry. Players are drawn to the freedom and creativity these games offer, allowing them to explore vast worlds, engage in challenging gameplay, and test their survival skills. The blend of crafting, exploration, combat, and storytelling in these games creates a unique gaming experience that appeals to a wide audience.
As developers continue to innovate and expand the genre, we can expect to see more immersive and engaging survival crafting games in the future. With advancements in technology and game design, the possibilities for creating rich, dynamic worlds for players to explore are endless. Whether surviving a zombie apocalypse, building a thriving community, or embarking on epic quests, survival crafting games offer a diverse and exciting gaming experience for players of all ages.
Techland’s Dying Light franchise stands as a testament to the enduring appeal of survival crafting games and the creativity and innovation that drive the genre forward. As players continue to seek out new challenges and experiences in gaming, survival crafting games are sure to remain a staple in the industry, captivating audiences with their unique blend of survival, exploration, and creativity.
