Chick-fil-A, known for its chicken sandwiches and controversial donations, is stepping into the world of entertainment with the launch of a new streaming app and animated TV show for kids. The app, called Chick-fil-A Play, is set to be released on November 18 and will feature a variety of content including podcasts, games, jokes, recipes, crafting ideas, e-books, and exclusive shows.
One of the shows will star the iconic Chick-fil-A cows from the chain’s “Eat Mor Chikin” campaign, while another show, Evergreen Hills, seems to be centered around kids discovering a magical tree. The animated series is based on ads that were previously released by Chick-fil-A. If you’re curious about the style of animation, a short clip was released a few months ago for a sneak peek.
It might seem odd for a fast food restaurant to delve into the world of children’s entertainment, but according to Dustin Britt, the executive director of brand strategy at Chick-fil-A, it’s all about extending the hospitality and fun that the chain is known for into a digital space. The goal is to provide entertainment that encourages families to spend time together.
While the concept may raise some eyebrows, the app is set to launch on both Apple and Android devices next month. Whether you’re interested in watching the shows, playing the games, or reading the e-books, Chick-fil-A is aiming to bring a unique and family-friendly experience to its customers through the world of entertainment. So mark your calendars for November 18 and get ready to explore the digital world of Chick-fil-A Play.