CWA’s Impact on Unionizing in the Video Game Industry
Autumn Mitchell, a former QA tester with Zenimax and now a full-time organiser with the Communications Workers Of America (CWA), sheds light on the role of unions in the video game industry. Mitchell emphasizes that the notion of unions being solely for blue-collar workers in the industrial sector is a myth. She explains that a union is simply a collective body formed by employees to address workplace issues and advocate for their rights, regardless of the industry they work in.
Mitchell’s experience with forming the ZeniMax Workers United union, with the assistance of the CWA, inspired her to help other video game industry workers unionize. The CWA provides support, training, resources, and guidance to workers who choose to organize and seek better working conditions within the industry.
Organizing with the CWA
When workers decide to unionize, the CWA steps in to assist them in the process. Mitchell explains that organizers engage with employees to understand their workplace dynamics, identify issues affecting them, and assess the organizational structure. Building trust with coworkers is essential in fostering a sense of community and solidarity within the workplace.
Confidentiality is crucial during the initial stages of organizing to prevent anti-union efforts from undermining the process. The CWA advises against using mass messaging platforms and emphasizes the importance of one-on-one conversations to build support for unionization.
Challenges and Strategies in Unionizing
Mitchell highlights the challenges faced during the unionization process, including anti-union campaigns by companies that use tactics like misinformation, fear-mongering, and offering wage increases to dissuade workers from unionizing. She emphasizes the importance of staying organized and committed to the unionization effort, even in the face of such challenges.
The CWA provides training and guidance to prospective unions on navigating the certification process, dealing with anti-union rhetoric, and preparing for potential resistance from employers. By educating workers on their rights and stages of unionization, the CWA empowers them to advocate for better working conditions collectively.
Supporting Unionization Efforts
As players and consumers, there are ways to support workers in the video game industry seeking to unionize. Mitchell encourages following and sharing union initiatives on social media, signing petitions, and listening to workers’ stories. She also emphasizes the importance of supporting workers’ directives and not boycotting games unless specifically instructed by workers.
By amplifying workers’ voices, sharing their stories, and advocating for their rights, players can contribute to creating a more equitable and sustainable industry for those who bring their favorite games to life.
In conclusion, the CWA’s role in supporting unionization efforts in the video game industry is instrumental in empowering workers to address systemic issues and advocate for fair treatment. Through education, training, and guidance, the CWA helps workers navigate the complexities of unionizing and build a stronger, more unified voice in shaping the future of the industry.
